Strategic bidding behaviors in nondecreasing sponsored search auctions

DOI10.1155/2013/206386zbMATH Open1296.91136OpenAlexW2129700155WikidataQ59024773 ScholiaQ59024773MaRDI QIDQ460277FDOQ460277

Authors: Chen-Kun Tsung, Hann-Jang Ho, Sing-Ling Lee 

Publication date: 13 October 2014

Published in: Mathematical Problems in Engineering (Search for Journal in Brave)

Full work available at URL: https://doi.org/10.1155/2013/206386

Recommendations

• Optimal equilibrium bidding strategies for budget constrained bidders in sponsored search auctions
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Mathematics Subject Classification ID

Auctions, bargaining, bidding and selling, and other market models (91B26)

Cites Work

• Algorithmic Game Theory
• Incentives in Teams
• Game theoretic problems in network economics and mechanism design solutions
• Forward looking Nash equilibrium for keyword auction
• Multi-bidding strategy in sponsored search auctions
• Optimal bandwidth scheduling of networked learning control system based on Nash theory and auction mechanism
• On robustness of forward-looking in sponsored search auction

Cited In (1)

• On robustness of forward-looking in sponsored search auction

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