The strategic interaction between business mode and store brand introduction in a platform-based supply chain (Q6140949): Difference between revisions

Latest revision as of 19:16, 23 August 2024

scientific article; zbMATH DE number 7792439

Language	Label	Description	Also known as
English	The strategic interaction between business mode and store brand introduction in a platform-based supply chain	scientific article; zbMATH DE number 7792439

Statements

instance of

scholarly article

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title

The strategic interaction between business mode and store brand introduction in a platform-based supply chain (English)

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RAIRO - Operations Research

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publication date

22 January 2024

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zbMATH Keywords

platform-based supply chain

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store brand

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sales modes

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big-date marketing service

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game theory

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MaRDI profile type

MaRDI publication profile

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cites work

Shelf-space allocation of national and private brands

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Interaction of pricing, advertising and experience quality: a dynamic analysis

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Impacts of store-brand introduction on a multiple-echelon supply chain

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Supply chain interactions due to store-brand introductions: the impact of retail competition

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Interaction between channel strategy and store brand decisions

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Fighting store brands through the strategic timing of pricing and advertising decisions

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The role of store brand positioning for appropriating supply chain profit under shelf space allocation

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Retailer's vertical integration strategies under different business modes

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Wholesale price contract versus consignment contract in a supply chain considering dynamic advertising

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Brand positioning and consumer taste information

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Interactions of competing manufacturers' leader-follower relationship and sales format on online platforms

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Managing brand competition with consumer fairness concern via manufacturer incentive

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Strategic contracting and hybrid use of agency and wholesale contracts in e-commerce platforms

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Agency selling or reselling: e-tailer information sharing with supplier offline entry

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The impacts of e-tailer's private label on the sales mode selection: from the perspectives of economic and environmental sustainability

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Contract and product quality in platform selling

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Identifiers

DOI

10.1051/ro/2023113

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Mathematics Subject Classification ID

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Sitelinks

Mathematics(1 entry)

mardi Publication:6140949

@@ Property / cites work @@
+Shelf-space allocation of national and private brands
+Normal rank
@@ Property / cites work @@
+Interaction of pricing, advertising and experience quality: a dynamic analysis
+Normal rank
@@ Property / cites work @@
+Impacts of store-brand introduction on a multiple-echelon supply chain
+Normal rank
@@ Property / cites work @@
+Supply chain interactions due to store-brand introductions: the impact of retail competition
+Normal rank
@@ Property / cites work @@
+Interaction between channel strategy and store brand decisions
+Normal rank
@@ Property / cites work @@
+Fighting store brands through the strategic timing of pricing and advertising decisions
+Normal rank
@@ Property / cites work @@
+The role of store brand positioning for appropriating supply chain profit under shelf space allocation
+Normal rank
@@ Property / cites work @@
+Retailer's vertical integration strategies under different business modes
+Normal rank
@@ Property / cites work @@
+Wholesale price contract versus consignment contract in a supply chain considering dynamic advertising
+Normal rank
@@ Property / cites work @@
+Brand positioning and consumer taste information
@@ Property / cites work: Brand positioning and consumer taste information / rank @@
+Normal rank
@@ Property / cites work @@
+Interactions of competing manufacturers' leader-follower relationship and sales format on online platforms
+Normal rank
@@ Property / cites work @@
+Managing brand competition with consumer fairness concern via manufacturer incentive
+Normal rank
@@ Property / cites work @@
+Strategic contracting and hybrid use of agency and wholesale contracts in e-commerce platforms
+Normal rank
@@ Property / cites work @@
+Agency selling or reselling: e-tailer information sharing with supplier offline entry
+Normal rank
@@ Property / cites work @@
+The impacts of e-tailer's private label on the sales mode selection: from the perspectives of economic and environmental sustainability
+Normal rank
@@ Property / cites work @@
+Contract and product quality in platform selling
@@ Property / cites work: Contract and product quality in platform selling / rank @@
+Normal rank