Optimal advertising policy with the contagion model

DOI10.1007/BF00934454zbMath0387.49006WikidataQ61050898 ScholiaQ61050898MaRDI QIDQ1250410

Suresh P. Sethi

Publication date: 1979

Published in: Journal of Optimization Theory and Applications (Search for Journal in Brave)

Mathematics Subject Classification ID

90B99: Operations research and management science

49J20: Existence theories for optimal control problems involving partial differential equations

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