Optimal dynamic advertising policies for hereditary processes
From MaRDI portal
Publication:1054257
DOI10.1007/BF00934746zbMath0518.90040WikidataQ59389981 ScholiaQ59389981MaRDI QIDQ1054257
Publication date: 1984
Published in: Journal of Optimization Theory and Applications (Search for Journal in Brave)
optimal controlsensitivity analysismarketingtime lagsexistence of upper boundforgetting timehereditary processesintegro-differential equations of motionNerlove-Arrow modeloptimal dynamic advertisingtransitory and steady-state properties
Economic growth models (91B62) Marketing, advertising (90B60) Optimality conditions for problems involving relations other than differential equations (49K21)
Related Items (14)
Solutions for a class of optimal control problems with time delay. II ⋮ Solutions for a class of optimal control problems with time delay. I ⋮ Backward Stochastic Volterra Integro-Differential Equations and Applications in Optimal Control Problems ⋮ Optimal control of production and marketing systems with distributed time lags ⋮ Optimal Control Problems of Forward-Backward Stochastic Volterra Integral Equations with Closed Control Regions ⋮ Linear quadratic stochastic integral games and related topics ⋮ Linear quadratic control problems of stochastic Volterra integral equations ⋮ Generically distributed investments on flexible projects and endogenous growth ⋮ Delayed effects of cooperative advertising in goodwill dynamics ⋮ Infinite-horizon optimal controls for problems governed by a Volterra integral equation with state-and-control-dependent discount factor ⋮ Stochastic maximum principle for problems with delay with dependence on the past through general measures ⋮ On controlled linear diffusions with delay in a model of optimal advertising under uncertainty with memory effects ⋮ Optimal control in unobservable integral Volterra systems ⋮ An advertising control model of two state variables
Cites Work
- Unnamed Item
- Unnamed Item
- Optimal control of a class of systems with continuous lags: Dynamic programming approach and economic interpretations
- Ein nichtlineares Kontrollproblem der Instandhaltung
- Optimal dynamic advertising policies in the presence of continuously distributed time lags
- Relaxed controls for functional equations
- A maximum principle for an optimal control problem with integral constraints
- Sufficient conditions for the optimal control of a class of systems with continuous lags
- Optimal control for hereditary processes
- Optimal Control of Sales Force Effort in Time
- Optimal Theoretic Advertising Stock Models: A Generalization Incorporating the Effects of Delayed Response from Promotional Expenditure
- Optimal Time Paths with Age-Dependence: A Theory of Population Policy
- Optimal Control with Integral State Equations
- Dynamic Optimal Control Models in Advertising: a Survey
- Profit maximization through advertising: A nonzero sum differential game approach
- Feature Article—Aggregate Advertising Models: The State of the Art
- OPTIMAL CONTROL AND ADVERTISING POLICY
- Optimal Controls for Systems with Time Lag
- Optimal Control of Processes Described by Integral Equations. I
- Comments on the Paper “Optimal Control of Processes Described by Integral Equations. I” by V. R. Vinokurov
This page was built for publication: Optimal dynamic advertising policies for hereditary processes
