Optimal pricing and advertising policies for a one-time entertainment event
DOI10.1016/J.JEDC.2019.01.007zbMATH Open1411.91239OpenAlexW2913952337WikidataQ128454870 ScholiaQ128454870MaRDI QIDQ1734565FDOQ1734565
Authors: Steffen Jørgensen, Georges Zaccour
Publication date: 27 March 2019
Published in: Journal of Economic Dynamics and Control (Search for Journal in Brave)
Full work available at URL: https://portal.findresearcher.sdu.dk/da/publications/c7cd98c8-f4e6-4bcc-b226-a170b2acabc4
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Marketing, advertising (90B60) Applications of optimal control and differential games (49N90) Microeconomic theory (price theory and economic markets) (91B24)
Cites Work
- Recent developments in dynamic advertising research
- Dynamic pricing in the presence of inventory considerations: research overview, current practices, and future directions
- Optimal Dynamic Pricing of Inventories with Stochastic Demand over Finite Horizons
- Optimal Starting Times for End-of-Season Sales and Optimal Stopping Times for Promotional Fares
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- The theory and practice of revenue management
- TECHNOLOGY ADOPTION UNDER EMBODIMENT: A TWO-STAGE OPTIMAL CONTROL APPROACH
- Optimal pattern of technology adoptions under embodiment: a multi-stage optimal control approach
- A survey of game-theoretic models of cooperative advertising
- Clearance pricing and inventory policies for retail chains
- Environmental quality versus economic performance: A dynamic game approach
- Optimal pricing and advertising policies for an entertainment event
- Dynamic advertising and pricing with constant demand elasticities
- Petroleum Reservoir Exploitation: Switching from Primary to Secondary Recovery
Cited In (5)
- Direct marketing of an event under hazards of customer saturation and forgetting
- Ticket pricing for entertainment events under a dual-channel environment: a game-theoretical approach using uncertainty theory
- Optimal pricing and advertising policies for an entertainment event
- Mobility choices and strategic interactions in a two-group macroeconomic-epidemiological model
- Dynamically switching among bundled and single tickets with time-dependent demand rates
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