Dynamic advertising and pricing with constant demand elasticities
DOI10.1016/J.JEDC.2013.08.004zbMATH Open1402.90073OpenAlexW3126139585MaRDI QIDQ1994201FDOQ1994201
Authors: K. Helmes, Rainer Schlosser 
Publication date: 1 November 2018
Published in: Journal of Economic Dynamics and Control (Search for Journal in Brave)
Full work available at URL: https://doi.org/10.1016/j.jedc.2013.08.004
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constant demand elasticitiesDorfman-Steiner identitydynamic advertising and pricingoptimal deterministic and stochastic control
Marketing, advertising (90B60) Consumer behavior, demand theory (91B42) Optimal stochastic control (93E20)
Cites Work
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- Optimal Dynamic Pricing of Inventories with Stochastic Demand over Finite Horizons
- A new product growth for model consumer durables
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- Dynamic Optimal Control Models in Advertising: Recent Developments
- The theory and practice of revenue management
- Pricing and the Newsvendor Problem: A Review with Extensions
- Deterministic and stochastic optimization of a dynamic advertising model
- Optimal advertising and pricing in a new-product adoption model
- Optimal advertising and pricing in a class of general new-product adoption models
- Oligopoly pricing and advertising in isoelastic adoption models
- Pursuing a maneuvering target which uses a random process for its control
- Explicit formulae of distributions and densities of characteristics of a dynamic advertising and pricing model
Cited In (12)
- Sustainable tourism
- Optimal pricing and advertising policies for a one-time entertainment event
- A dynamic advertising model with reference price effect
- Joint stochastic dynamic pricing and advertising with time-dependent demand
- Dynamic pricing and advertising of perishable products with inventory holding costs
- Oligopoly pricing and advertising in isoelastic adoption models
- Stochastic dynamic pricing and advertising in isoelastic oligopoly models
- Optimal advertising and pricing in a class of general new-product adoption models
- Explicit formulae of distributions and densities of characteristics of a dynamic advertising and pricing model
- Marketing strategies for periodic subscriptions
- Joint dynamic pricing and marketing-mix strategies for revenue management applications with stochastic demand
- Elasticity of demand for search
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