Accommodating heterogeneity and nonlinearity in price effects for predicting brand sales and profits
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Cites work
- scientific article; zbMATH DE number 472973 (Why is no real title available?)
- scientific article; zbMATH DE number 1034235 (Why is no real title available?)
- scientific article; zbMATH DE number 3069635 (Why is no real title available?)
- Allocation of catalogs to collective customers based on semiparametric response models
- An empirical comparison of the validity of a neural net based multinomial logit choice model to alternative model specifications
- Bayesian Measures of Model Complexity and Fit
- Clusterwise pricing in stores of a retail chain
- Market share analysis using semi-parametric attraction models
- Multilevel structured additive regression
- Relevance of functional flexibility for heterogeneous sales response models: a comparison of parametric and semi-nonparametric models
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(13)- A comparison of semiparametric and heterogeneous store sales models for optimal category pricing
- A retail store SKU promotions optimization model for category multi-period profit maximization
- Dynamic pricing using flexible heterogeneous sales response models
- Predicting and optimizing marketing performance in dynamic markets
- Random scaling factors in Bayesian distributional regression models with an application to real estate data
- Seasonality and non-linear price effects in scanner-data-based market-response models
- Relevance of functional flexibility for heterogeneous sales response models: a comparison of parametric and semi-nonparametric models
- Retail sales forecasting with meta-learning
- Tactical sales forecasting using a very large set of macroeconomic indicators
- Forecasting model with asymmetric market response and its application to pricing of consumer package goods
- Distributional regression for demand forecasting in e-grocery
- Modeling price response from retail sales: an empirical comparison of models with different representations of heterogeneity
- Estimating the effectiveness of permanent price reductions for competing products using multivariate Bayesian structural time series models
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