On the modelling of price effects in the diffusion of optional contingent products
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Publication:5140352
DOI10.1007/978-3-030-19107-8_2zbMATH Open1451.91071OpenAlexW2968625817MaRDI QIDQ5140352FDOQ5140352
Authors: Guiomar Martín-Herrán, Sihem Taboubi
Publication date: 15 December 2020
Published in: International Series in Operations Research & Management Science (Search for Journal in Brave)
Full work available at URL: http://uvadoc.uva.es/handle/10324/37935
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- A New Product Adoption Model with Price, Advertising, and Uncertainty
- A new product growth for model consumer durables
- Dynamic price models for new-product planning
- Oligopoly Models for Optimal Advertising When Production Costs Obey a Learning Curve
- Incorporating price, advertising and distribution in diffusion models of innovation: Some theoretical and empirical results
- Pricing decisions in marketing channels in the presence of optional contingent products
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