On the modelling of price effects in the diffusion of optional contingent products
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Publication:5140352
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- A New Product Adoption Model with Price, Advertising, and Uncertainty
- A new product growth for model consumer durables
- Dynamic price models for new-product planning
- Incorporating price, advertising and distribution in diffusion models of innovation: Some theoretical and empirical results
- Oligopoly Models for Optimal Advertising When Production Costs Obey a Learning Curve
- Pricing decisions in marketing channels in the presence of optional contingent products
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