Inter-organizational contract control of advertising strategies in the supply chain (Q2165798)

From MaRDI portal
scientific article
Language Label Description Also known as
English
Inter-organizational contract control of advertising strategies in the supply chain
scientific article

    Statements

    Inter-organizational contract control of advertising strategies in the supply chain (English)
    0 references
    0 references
    0 references
    23 August 2022
    0 references
    0 references
    advertising strategies
    0 references
    consignment contract
    0 references
    differential game
    0 references
    supply chain control
    0 references
    wholesale price contract
    0 references
    0 references
    0 references