Preentry advertising and entry deterrence.

MaRDI QIDQ4789873zbMATH OpenFDO

Authors M. Weinem

Publication date 2001

zbMATH Keywords

advertisingcost distortionentry gameincomplete informationincumbent

Mathematics Subject Classification ID

Applications of game theory (91A80) Microeconomic theory (price theory and economic markets) (91B24)

Recommendations

• Informative advertising and entry deterrence: A Bertrand model
• Commitment, reputation, and entry deterrence
• Three-stage entry game: the strategic effects of advertising
• Repetitive advertising to deter entry.
• Entry deterrence and limit pricing under asymmetric information about common costs

Cited in

(8)

• Entry deterrence and signaling in a nonrenewable resource model
• Bidding between incumbent and entrant
• Informative advertising and entry deterrence: A Bertrand model
• Repetitive advertising to deter entry.
• Three-stage entry game: the strategic effects of advertising
• Entry deterrence by cheap talk
• The impact of asymmetric information on entry deterrence: An example
• A note on increasing returns to advertising

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