Closed-Loop Advertising Strategies in a Duopoly
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Publication:4367218
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- THE IMPACT OF ADVERTISING IN A DUOPOLY GAME
- A duopolistic model of dynamic competitive advertising
- scientific article; zbMATH DE number 53238
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Cited in
(28)- An oligopoly model of dynamic advertising competition
- Advertising strategies in a franchise system
- Dynamic promotional budgeting and media allocation
- A duopolistic model of dynamic competitive advertising
- Competitive advertising under uncertainty: a stochastic differential game approach
- Recent developments in dynamic advertising research
- Asymmetric horizontal differentiation under advertising in a Cournot duopoly
- Closed-loop Nash equilibrium for a partial differential game with application to competitive personalized advertising
- Overtaking optimality in a discrete-time advertising game
- Competition in defensive and offensive advertising strategies in a segmented market
- An empirical study on the Lanchester model of combat for competitive advertising decisions
- Quality improvement and goodwill accumulation in a dynamic duopoly
- Boundary value problems in stochastic optimal control of advertising
- scientific article; zbMATH DE number 53238 (Why is no real title available?)
- Empirical Analysis of Closed-Loop Duopoly Advertising Strategies
- ADVERTISING IN A COMPETITIVE PRODUCT LINE
- On pure-strategy Nash equilibria in a duopolistic market share model
- Mean field game model for an advertising competition in a duopoly
- The shortest time and optimal investment control in duopoly
- Dynamic modeling of nontargeted and targeted advertising strategies in an oligopoly
- A review of dynamic Stackelberg game models
- A chaotic model for advertising diffusion problem with competition
- A dual control problem and application to marketing
- Feedback competitive advertising strategies with a general objective function
- Pricing and collection decisions of a closed-loop supply chain with remanufacturing under reciprocal preferences
- Understanding the impact of churn in dynamic oligopoly markets
- Advertising strategies of one e-commerce platform and competitive sellers in a supply chain under agency mode
- Optimal management of fringe entry over time
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