The effects of consumer rebates in a competitive distribution channel

DOI10.1007/978-3-030-19107-8_3MaRDI QIDQ5140353zbMATH OpenOpenAlexFDO

Authors Salma Karray

Publication date 15 December 2020

Published in International Series in Operations Research & Management Science (Search for Journal in Brave)

Full work available at URL https://doi.org/10.1007/978-3-030-19107-8_3

zbMATH Keywords

competitiondistribution channelsgame theorypricingrebates

Mathematics Subject Classification ID

Hierarchical games (including Stackelberg games) (91A65) Applications of game theory (91A80) Microeconomic theory (price theory and economic markets) (91B24)

Recommendations

• Rebate decisions and leadership strategy in competing supply chain with heterogeneous consumers
• The benefits of consumer rebates: a strategy for gray market deterrence
• Efficacy of retailer rebates and delayed incentives under customer heterogeneity
• Customer rebates and retailer incentives in the presence of competition and price discrimination
• The effects of customer rebates and retailer incentives on a manufacturer's profits and sales

Cites work

• Prices, promotions, and channel profitability: was the conventional wisdom mistaken?
• Trade deals and/or on-package coupons
• Using MSRP to enhance the ability of rebates to control distribution channels

Cited in

(12)

• Rebate decisions and leadership strategy in competing supply chain with heterogeneous consumers
• The influences of channel subsidy on consumers in a dual-channel supply chain
• Using MSRP to enhance the ability of rebates to control distribution channels
• The benefits of consumer rebates: a strategy for gray market deterrence
• Pricing and rebate strategies for products under Internet agency selling
• The effects of customer rebates and retailer incentives on a manufacturer's profits and sales
• Customer rebates and retailer incentives in the presence of competition and price discrimination
• Impact of discounting and competition on benefit of decentralization with strategic customers
• Efficacy of retailer rebates and delayed incentives under customer heterogeneity
• The impact of manufacturer rebates on supply chain profits
• Managing a retail-competition distribution channel with incentive policies
• Prices, promotions, and channel profitability: was the conventional wisdom mistaken?

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