Salma Karray

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Person:323570

Available identifiers

zbMath Open karray.salmaMaRDI QIDQ323570

List of research outcomes





PublicationDate of PublicationType
The effects of decision timing for pricing and marketing efforts in a supply chain with competing manufacturers2023-11-29Paper
Multichannel retailing and price competition2023-11-21Paper
Cooperative advertising programs: are accrual constraints necessary?2023-11-16Paper
Price and quality competition while envisioning a quality-related product recall2023-09-15Paper
Can restrictions on redemption timing boost profitability of loyalty programs in competitive environments?2021-06-17Paper
The Effects of Consumer Rebates in a Competitive Distribution Channel2020-12-15Paper
Fighting store brands through the strategic timing of pricing and advertising decisions2019-01-28Paper
Vendor management inventory with consignment contracts and the benefits of cooperative advertising2018-10-30Paper
`Buy \(n\) times, get one free' loyalty cards: are they profitable for competing firms? A game theoretic analysis2017-11-23Paper
Should companies jointly promote their complementary products when they compete in other product categories?2016-10-07Paper
Modeling brand advertising with heterogeneous consumer response: channel implications2015-11-09Paper
Periodicity of pricing and marketing efforts in a distribution channel2015-07-28Paper
Effectiveness of retail joint promotions under different channel structures2011-06-07Paper
A dynamic model for advertising and pricing competition between national and store brands2008-12-02Paper
EFFECTIVENESS OF COOP ADVERTISING PROGRAMS IN COMPETITIVE DISTRIBUTION CHANNELS2008-05-20Paper
https://portal.mardi4nfdi.de/entity/Q33743002006-03-09Paper

Research outcomes over time

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