Informative Price Advertising in a Sequential Search Model

DOI10.2307/2951722zbMATH Open0771.90024OpenAlexW2083149771MaRDI QIDQ5287212FDOQ5287212

Authors: Jacques Robert, Dale O. Stahl 

Publication date: 15 August 1993

Published in: Econometrica (Search for Journal in Brave)

Full work available at URL: https://doi.org/10.2307/2951722

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zbMATH Keywords

advertisingoligopolistic competitionprice dispersionoptimal sequential search

Mathematics Subject Classification ID

Auctions, bargaining, bidding and selling, and other market models (91B26) Marketing, advertising (90B60) Consumer behavior, demand theory (91B42)

Cited In (25)

• Brand and price advertising in online markets
• Entry deterrence, coordinating advertising and pricing in markets with consumption externalities
• Competitive pricing despite search costs when lower price signals quality
• A model of repeat advertising
• Search frictions on product and labor markets: money in the matching function
• Sequential price setting: theory and evidence from a lab experiment
• Introductory Price as a Signal of Cost in a Model of Repeat Business
• Price discrimination of buyers with identical preferences and collusion in a model of advertising
• Equilibrium price and advertisement distributions
• Nonstandard foundations of equilibrium search models
• Consumer search and price competition
• Limited Information and Advertising in the U.S. Personal Computer Industry
• Advertising intensity and welfare in an equilibrium search model
• Product sequencing and pricing under cascade browse model
• Uncertain product availability in search markets
• Personalized pricing and advertising: an asymmetric equilibrium analysis
• A dynamic model for advertising and pricing competition between national and store brands
• Strategic advertising and directed search
• Sequential search and firm prominence
• Advertising, brand loyalty and pricing
• Information and coordination frictions in experimental posted offer markets
• Sluggish consumers: An evolutionary solution to the Bertrand paradox.
• Multiproduct retailing
• Equilibrium price dispersion with consumer inventories
• A Bertrand model of pricing and entry

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