Pages that link to "Item:Q2432865"
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The following pages link to Dynamics of competing with quality- and advertising-based goodwill (Q2432865):
Displaying 41 items.
- Sustaining cooperation in a differential game of advertising goodwill accumulation (Q323332) (← links)
- Feedback Nash equilibrium for dynamic brand and channel advertising in dual channel supply chain (Q398669) (← links)
- A goodwill model with predatory advertising (Q408426) (← links)
- Pure-strategy Nash equilibria in an advertising game with interference (Q421787) (← links)
- Quality improvement vs. advertising support: which strategy works better for a manufacturer? (Q621673) (← links)
- Pricing and advertising of private and national brands in a dynamic marketing channel (Q933818) (← links)
- Optimal dynamic advertising with an adverse exogenous effect on brand goodwill (Q1023345) (← links)
- Advertising strategies in a differential game with negative competitor's interference (Q1024249) (← links)
- Advertising strategies in a franchise system (Q1027450) (← links)
- Short-term and long-term competition between providers of shrink-wrap software and software as a service (Q1027554) (← links)
- Optimal pricing and advertising in a durable-good duopoly (Q1042501) (← links)
- Supply chain decisions with reference quality effect under the O2O environment (Q1622047) (← links)
- An analytical model of the relationship between product quality and advertising (Q1695043) (← links)
- The effects of herding and word of mouth in a two-period advertising signaling model (Q1711485) (← links)
- Coordination of channel members' efforts and utilities in contract farming operations (Q1751282) (← links)
- Quality effects in different advertising models -- an impulse control approach (Q1752153) (← links)
- Recent developments in dynamic advertising research (Q1926777) (← links)
- Advertising and quality improving strategies in a supply chain when facing potential crises (Q2028766) (← links)
- The impact of product recall on advertising decisions and firm profit while envisioning crisis or being hazard myopic (Q2028779) (← links)
- Decisions and coordination of retailer-led low-carbon supply chain under altruistic preference (Q2030333) (← links)
- Traceability vs. sustainability in supply chains: the implications of blockchain (Q2083938) (← links)
- Channel coordination under Nash bargaining fairness concerns in differential games of goodwill accumulation (Q2184050) (← links)
- Decision and coordination of low-carbon e-commerce supply chain with government carbon subsidies and fairness concerns (Q2205920) (← links)
- Differential game of product-service supply chain considering consumers' reference effect and supply chain members' reciprocity altruism in the online-to-offline mode (Q2241561) (← links)
- Feedback Stackelberg equilibrium strategies when the private label competes with the national brand (Q2271815) (← links)
- On the solution of a differential game of managing the investments in an advertising campaign (Q2284201) (← links)
- Supply chain coordination through integration of innovation effort and advertising support (Q2293963) (← links)
- Delayed effects of cooperative advertising in goodwill dynamics (Q2294294) (← links)
- Quality investment, and the contract manufacturer's encroachment (Q2312334) (← links)
- Existence and uniqueness of optimal dynamic pricing and advertising controls without concavity (Q2417100) (← links)
- Quality and entry deterrence (Q2629631) (← links)
- Should a Retailer Support a Quality Improvements Strategy? (Q2926599) (← links)
- Coordinating a supply chain with negative effect of retailer’s local promotion on goodwill and reference price (Q2969970) (← links)
- Study on Low-Carbon Supply Chain Coordination Considering Reference Emission Reduction Effect (Q5024470) (← links)
- A Lanchester-Type Dynamic Game of Advertising and Pricing (Q5140351) (← links)
- Optimal advertising decisions for promoting retail and online channels in a dynamic framework (Q5175844) (← links)
- Channel coordination through quality improvement with brand halo effect (Q5244312) (← links)
- Data-trading coordination with government subsidy (Q6064053) (← links)
- To share or not to share: the optimal advertising effort with asymmetric advertising effectiveness (Q6066937) (← links)
- A survey of dynamic models of product quality (Q6167320) (← links)
- Stochastic differential game of joint emission reduction in the supply chain based on CSR and carbon cap-and-trade mechanism (Q6495056) (← links)