Coordinating pricing and advertising in a two-period fashion supply chain (Q2026707): Difference between revisions

@@ Property / DOI @@
-.1007/s10288-019-00417-x
@@ Property / DOI: 10.1007/s10288-019-00417-x / rank @@
-Normal rank
@@ Property / MaRDI profile type @@
+MaRDI publication profile
@@ Property / MaRDI profile type: MaRDI publication profile / rank @@
+Normal rank
@@ Property / full work available at URL @@
+https://doi.org/10.1007/s10288-019-00417-x
+Normal rank
@@ Property / OpenAlex ID @@
+W2969560761
@@ Property / OpenAlex ID: W2969560761 / rank @@
+Normal rank
@@ Property / cites work @@
+Cooperative advertising in a capacitated manufacturer–retailer supply chain: a game‐theoretic approach
+Normal rank
@@ Property / cites work @@
+Optimal cooperative advertising integration strategy for organizations adding a direct online channel
+Normal rank
@@ Property / cites work @@
+Quality Improvement Incentives and Product Recall Cost Sharing Contracts
+Normal rank
@@ Property / cites work @@
+Direct Marketing, Indirect Profits: A Strategic Analysis of Dual-Channel Supply-Chain Design
+Normal rank
@@ Property / cites work @@
+Dynamic cooperative advertising under manufacturer and retailer level competition
+Normal rank
@@ Property / cites work @@
+Vendor management inventory with consignment contracts and the benefits of cooperative advertising
+Normal rank
@@ Property / cites work @@
+Advertising and forecasting investments of a newsvendor
+Normal rank
@@ Property / cites work @@
+Dynamics and implications on a cooperative advertising model in the supply chain
+Normal rank
@@ Property / cites work @@
+Retail competition and cooperative advertising
@@ Property / cites work: Retail competition and cooperative advertising / rank @@
+Normal rank
@@ Property / cites work @@
+Cooperative advertising in a supply chain with horizontal competition
+Normal rank
@@ Property / cites work @@
+Coordination of cooperative advertising in a two-period fashion and textiles supply chain
+Normal rank
@@ Property / cites work @@
+Co-op advertising models in manufacturer-retailer supply chains: A game theory approach
+Normal rank
@@ Property / cites work @@
+Cooperative advertising in a marketing channel
@@ Property / cites work: Cooperative advertising in a marketing channel / rank @@
+Normal rank
@@ Property / cites work @@
+Retail promotions with negative brand image effects: Is cooperation possible?
+Normal rank
@@ Property / cites work @@
+Side-payment contracts in two-person nonzero-sum supply chain games: review, discussion and applications
+Normal rank
@@ Property / cites work @@
+The Bargaining Problem
@@ Property / cites work: The Bargaining Problem / rank @@
+Normal rank
@@ Property / cites work @@
+Deterministic and stochastic optimization of a dynamic advertising model
+Normal rank
@@ Property / cites work @@
+Coordinating advertising and pricing in a manufacturer-retailer channel
+Normal rank
@@ Property / cites work @@
+Cooperative advertising in a distribution channel with fairness concerns
+Normal rank
@@ Property / cites work @@
+Coordination of cooperative advertising in a two-level supply chain when manufacturer offers discount
+Normal rank
@@ Property / cites work @@
+Pushing Quality Improvement Along Supply Chains
@@ Property / cites work: Pushing Quality Improvement Along Supply Chains / rank @@
+Normal rank
@@ Property / Wikidata QID @@
+Q127370643
@@ Property / Wikidata QID: Q127370643 / rank @@
+Normal rank
@@ Property / DOI @@
+.1007/S10288-019-00417-X
@@ Property / DOI: 10.1007/S10288-019-00417-X / rank @@
+Normal rank
@@ links / mardi / name / links / mardi / name @@
+Publication:2026707