Mechanism Design for Multi-slot Ads Auction in Sponsored Search Markets
From MaRDI portal
Publication:3587332
DOI10.1007/978-3-642-14553-7_4zbMATH Open1288.91101OpenAlexW1486680842MaRDI QIDQ3587332FDOQ3587332
Authors: Yang Sun, Ming Yin, Yunhong Zhou, Xiaotie Deng 
Publication date: 7 September 2010
Published in: Frontiers in Algorithmics (Search for Journal in Brave)
Full work available at URL: https://doi.org/10.1007/978-3-642-14553-7_4
Recommendations
- Optimal bidding in multi-item multislot sponsored search auctions
- Adaptive Incentive-Compatible Sponsored Search Auction
- Simplified mechanisms with an application to sponsored-search auctions
- Balanced allocation mechanism: an optimal mechanism for multiple keywords sponsored search auctions
- Truthful learning mechanisms for multi-slot sponsored search auctions with externalities
- Multi-bidding strategy in sponsored search auctions
Auctions, bargaining, bidding and selling, and other market models (91B26) Microeconomic theory (price theory and economic markets) (91B24)
Cited In (19)
- Truthful learning mechanisms for multi-slot sponsored search auctions with externalities
- On revenue maximization with sharp multi-unit demands
- Adaptive Incentive-Compatible Sponsored Search Auction
- Removal and threshold pricing: truthful two-sided markets with multi-dimensional participants
- Individually-fair auctions for multi-slot sponsored search
- Hybrid mechanisms for Vickrey-Clarke-Groves and generalized second-price bids
- Multi-bidding strategy in sponsored search auctions
- Simplified mechanisms with an application to sponsored-search auctions
- Two pricing mechanisms in sponsored search advertising
- Pricing ad slots with consecutive multi-unit demand
- A Truthful Mechanism for Offline Ad Slot Scheduling
- Multi-sided advertising markets: dynamic mechanisms and incremental user compensations
- Location-based sponsored search advertising
- Title not available (Why is that?)
- Balanced allocation mechanism: an optimal mechanism for multiple keywords sponsored search auctions
- Multi-bidding Strategy in Sponsored Keyword Auction
- Efficient advert assignment
- Approximating the revenue maximization problem with sharp demands
- A Pareto optimal mechanism for demand-side platforms in real time bidding advertising markets
This page was built for publication: Mechanism Design for Multi-slot Ads Auction in Sponsored Search Markets
Report a bug (only for logged in users!)Click here to report a bug for this page (MaRDI item Q3587332)
