Optimizing online recurring promotions for dual-channel retailers: segmented markets with multiple objectives
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Publication:723945
DOI10.1016/J.EJOR.2017.11.059zbMATH Open1403.90453OpenAlexW2773225254MaRDI QIDQ723945FDOQ723945
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Cites Work
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- When to introduce an online channel, and offer money back guarantees and personalized pricing?
- Who benefit from agency model: a strategic analysis of pricing models in distribution channels of physical books and e-books
Cited In (11)
- Dual mechanism for an online retailer
- Maximizing e-tailers' sales volume through the shipping-fee discount and product recommendation system
- A review of bricks-and-clicks dual-channels literature: trends and opportunities
- Optimizing time limits in retail promotions: an email application
- The influence of coupon duration on consumers' redemption behavior and brand profitability
- Optimizing decisions for a dual-channel retailer with service level requirements and demand uncertainties: a Wasserstein metric-based distributionally robust optimization approach
- Should competing suppliers with dual-channel supply chains adopt agency selling in an e-commerce platform?
- The stability analysis of the dynamic pricing strategy for bundling goods: a comparison between simultaneous and sequential pricing mechanism
- Business analytics: online promotion with gift rewards
- Online purchaser segmentation and promotion strategy selection: evidence from Chinese E-commerce market
- Promoting end-of-season product through online channel in an uncertain market
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