Coordinating a supply chain with negative effect of retailer’s local promotion on goodwill and reference price (Q2969970)
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| Language | Label | Description | Also known as |
|---|---|---|---|
| English | Coordinating a supply chain with negative effect of retailer’s local promotion on goodwill and reference price |
scientific article |
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Coordinating a supply chain with negative effect of retailer’s local promotion on goodwill and reference price (English)
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24 March 2017
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supply chain coordination
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cooperative program
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revenue sharing contract
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reference price
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local promotion
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