Pages that link to "Item:Q5378746"
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The following pages link to An Operations-Research Study of Sales Response to Advertising (Q5378746):
Displayed 34 items.
- The Leitmann-Schmitendorf advertising differential game (Q603072) (← links)
- Retail competition and cooperative advertising (Q631199) (← links)
- Understanding the impact of churn in dynamic oligopoly markets (Q694828) (← links)
- Relocation-promotion problem with Euclidean distance (Q915640) (← links)
- Persuasive advertising under Bertrand competition: A differential game (Q943804) (← links)
- Optimal management of fringe entry over time (Q951474) (← links)
- An infinite-horizon maximum principle with bounds on the adjoint variable (Q956501) (← links)
- The role of retailer's performance in optimal wholesale price discount policies (Q1002064) (← links)
- On the superiority of pulsing under a concave advertising market potential function (Q1002072) (← links)
- An oligopoly model of dynamic advertising competition (Q1011320) (← links)
- Integration of business function models into an aggregate enterprise systems model (Q1042235) (← links)
- Optimal pricing and advertising in a durable-good duopoly (Q1042501) (← links)
- Differential game models in management science (Q1055351) (← links)
- An advertising control model of two state variables (Q1068710) (← links)
- On optimum advertising pulsing decisions in a non-stationary market (Q1085056) (← links)
- A stochastic model of optimal advertising pulsing policy (Q1088897) (← links)
- Consumer buying behaviour and optimal advertising strategy: The quadratic profit function case (Q1102177) (← links)
- Competitive dynamic advertising. A modification of the Case game (Q1111455) (← links)
- Stochastic diffusion models with advertising and word-of-mouth effects (Q1170112) (← links)
- Optimal control problems with fuzzy system parameters (Q1197057) (← links)
- A Markovian model of consumer buying behavior and optimal advertising pulsing policy (Q1201853) (← links)
- Generalized polynomial programming. Its approach to the solution of some management science problems (Q1245076) (← links)
- Determining the optimal return on investment for an advertising compaign (Q1278411) (← links)
- Dynamic promotional budgeting and media allocation (Q1303739) (← links)
- An optimal control student problem and a marketing counterpart (Q1339846) (← links)
- A pulsing model of advertising competition: A game theoretic approach. I: Theoretical foundation (Q1390206) (← links)
- A pulsing model of advertising competition: A game theoretic approach. II: Empirical application and findings (Q1390230) (← links)
- A duopolistic model of dynamic competitive advertising (Q1592752) (← links)
- Advertising in a dynamic spatial monopoly (Q1780767) (← links)
- On the generalizability of advertising pulsation monopoly results to an oligopoly (Q1806933) (← links)
- Recent developments in dynamic advertising research (Q1926777) (← links)
- An empirical study on the Lanchester model of combat for competitive advertising decisions (Q2371380) (← links)
- Integrated marketing communications in markets with uncertainty and competition (Q2390548) (← links)
- Stochastic optimal budget decision for advertising considering uncertain sales responses (Q2643935) (← links)