Pages that link to "Item:Q2514806"
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The following pages link to A survey of game-theoretic models of cooperative advertising (Q2514806):
Displaying 50 items.
- Age-structured linear-state differential games (Q323328) (← links)
- Cooperative advertising with accrual rate in a dynamic supply chain (Q523441) (← links)
- When and what wholesale and retail prices should be set in multi-channel supply chains? (Q723934) (← links)
- Serious strategy for the makers of fun: analyzing the option to switch from pay-to-play to free-to-play in a two-stage optimal control model with quadratic costs (Q723957) (← links)
- When should a retailer invest in brand advertising? (Q723962) (← links)
- Reflexive games in the linear Stackelberg duopoly models under incoincident reflexion ranks (Q827916) (← links)
- Informative advertising in a distribution channel (Q1634315) (← links)
- A two-period model of product cannibalization in an atypical closed-loop supply chain with endogenous returns: the case of DellReconnect (Q1683141) (← links)
- An analytical model of the relationship between product quality and advertising (Q1695043) (← links)
- Advertising games on national brand and store brand in a dual-channel supply chain (Q1716928) (← links)
- Equilibrium model of discrete dynamic supply chain network with random demand and advertisement strategy (Q1718625) (← links)
- Optimal pricing and advertising policies for a one-time entertainment event (Q1734565) (← links)
- Channel coordination with cooperative advertising considering effect of advertising on willingness to pay (Q1743544) (← links)
- Quality effects in different advertising models -- an impulse control approach (Q1752153) (← links)
- Dynamic cooperative advertising under manufacturer and retailer level competition (Q1754361) (← links)
- Modeling reflexion in the nonlinear model of the Stackelberg three-agent oligopoly for the Russian telecommunication market (Q1792539) (← links)
- Vendor management inventory with consignment contracts and the benefits of cooperative advertising (Q1991150) (← links)
- An analysis of efficiency of time-consistent coordination mechanisms in a model of supply chain management (Q2001475) (← links)
- Commercial used apparel collection operations in retail supply chains (Q2076922) (← links)
- Dynamic budget allocation for social media advertising campaigns: optimization and learning (Q2077981) (← links)
- Accounting for consumers' environmental concern in supply chain contracts (Q2140283) (← links)
- Joint optimal pricing and advertising policies in a fashion supply chain under the ODM strategy considering fashion level and goodwill (Q2156289) (← links)
- Inter-organizational contract control of advertising strategies in the supply chain (Q2165798) (← links)
- Modeling the impact of product quality on dynamic pricing and advertising policies (Q2178130) (← links)
- Cooperative advertising models under different channel power structure (Q2196116) (← links)
- Optimal joint dynamic pricing, advertising and inventory control model for perishable items with psychic stock effect (Q2286978) (← links)
- Delayed effects of cooperative advertising in goodwill dynamics (Q2294294) (← links)
- Do charities spend more on their social programs when they cooperate than when they compete? (Q2294643) (← links)
- Dynamic matching in cloud manufacturing considering matching costs (Q2325202) (← links)
- The effects of technological shocks in an optimal goodwill model with a random product life cycle (Q2334898) (← links)
- Which business model for e-book pricing? (Q2343328) (← links)
- Optimal double control problem for a PDE model of goodwill dynamics (Q2407988) (← links)
- Existence and uniqueness of optimal dynamic pricing and advertising controls without concavity (Q2417100) (← links)
- Effect of manufacturer's innovation and retailer's promotion under trapezoidal demand with centralized and decentralized options (Q2421325) (← links)
- A pricing strategy of e-commerce advertising cooperation in the Stackelberg game model with different market power structure (Q2633285) (← links)
- Dynamic marketing policies with rating-sensitive consumers: a mean-field games approach (Q2670544) (← links)
- Solution of Differential Games with Network Structure in Marketing (Q5048464) (← links)
- Cooperative Promotion of Cross-Market Firms Adopting 3D Printing Technology (Q5070121) (← links)
- Equilibrium Pricing, Advertising, and Quality Strategies in a Platform Service Supply Chain (Q5070127) (← links)
- Estimation of Equilibria in an Advertising Game with Unknown Distribution of the Response to Advertising Efforts (Q5153606) (← links)
- Equilibria in the Stackelberg Oligopoly Reflexive Games with Different Marginal Costs of Agents (Q5207516) (← links)
- Modelling pricing, vertical co-op advertising and quality improvement in a non-cooperative three-echelon supply chain using game theory approach (Q5214343) (← links)
- Feedback Stackelberg--Nash Equilibria in Mixed Leadership Games with an Application to Cooperative Advertising (Q5238253) (← links)
- The impact of platform fee scheme on manufacturer-E-tailer co-operative advertising: A game-theoretic analytical study (Q5889160) (← links)
- Cooperative advertising in social networks with positive externalities (Q6053137) (← links)
- A revised sales rebate contract with effort‐dependent demand: a channel coordination approach (Q6070430) (← links)
- The effects of decision timing for pricing and marketing efforts in a supply chain with competing manufacturers (Q6082289) (← links)
- Cooperative advertising programs: are accrual constraints necessary? (Q6088206) (← links)
- Cooperative advertising to induce strategic customers for purchase at the full price (Q6088207) (← links)
- Incentive mechanisms for price and advertising coordination in dynamic marketing channels (Q6088208) (← links)
