Alessandra Buratto

Available identifiers

zbMath Open buratto.alessandraMaRDI QIDQ369463

List of research outcomes

Publication	Date of Publication	Type
Are Retailers’ Private Labels Always Detrimental to National Brand Manufacturers? A Differential Game Perspective	2022-12-01	Paper
A LQ Vaccine Communication Game	2020-12-15	Paper
Strategic pricing and advertising in the presence of a counterfeiter	2019-06-18	Paper
Advertising a product to face a competitor entry: a differential game approach	2019-01-29	Paper
Optimal sustainable use of drinking water sources and interactions between multiple providers	2018-09-28	Paper
Endogenous royalty factor in a licensing contract	2017-07-19	Paper
HIV vs. the immune system: a differential game	2016-01-12	Paper
Advertising and Price to Sustain The Brand Value in a Licensing Contract	2014-10-13	Paper
When does a royalty clause with a guarantee lead to a no-equilibrium situation in a licensing contract?	2013-10-31	Paper
\(\varepsilon\)-subgame perfectness of an open-loop Stackelberg equilibrium in linear-state games	2013-09-24	Paper
https://portal.mardi4nfdi.de/entity/Q4924227	2013-05-31	Paper
https://portal.mardi4nfdi.de/entity/Q4919211	2013-05-08	Paper
Coordination of advertising strategies in a fashion licensing contract	2009-11-04	Paper
Advertising coordination games of a manufacturer and a retailer while introducing a new product	2008-05-20	Paper
A communication mix for an event planning: a linear quadratic approach	2007-11-27	Paper
Advertising a new product in a segmented market	2006-10-27	Paper
Advertising channel selection in a segmented market	2006-10-05	Paper
New product introduction: goodwill, time and advertising cost	2003-07-16	Paper
Errata to: ``An optimal control student problem and a marketing counterpart	2000-06-27	Paper
Optimal study/advertising plan for a knowledge/goodwill evolution process with rank memory	1998-01-12	Paper
An optimal control student problem and a marketing counterpart	1994-12-11	Paper

Research outcomes over time

Doctoral students

No records found.

Known relations from the MaRDI Knowledge Graph

Property	Value
MaRDI profile type	MaRDI person profile
instance of	human

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