A Stackelberg differential game theoretic approach for analyzing coordination strategies in a supply chain with retailer's premium store brand

DOI10.1007/S10479-023-05372-9MaRDI QIDQ6573319zbMATH OpenFDO

Authors Parisa Assarzadegan, Seyed Reza Hejazi, Morteza Rasti Barzoki

Publication date 16 July 2024

Published in Annals of Operations Research (Search for Journal in Brave)

Full work available at URL https://doi.org/10.1007/S10479-023-05372-9

zbMATH Keywords

game theorypremium store brandrevenue-sharing contractsupply chain managementtwo-part tariff contract

Mathematics Subject Classification ID

Transportation, logistics and supply chain management (90B06) Marketing, advertising (90B60) Differential games (aspects of game theory) (91A23) Hierarchical games (including Stackelberg games) (91A65) Microeconomic theory (price theory and economic markets) (91B24)

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Cites work

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• Store-brand introduction and production arrangement in the presence of multiple retailers
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• Supply chain decisions with reference quality effect under the O2O environment
• Supply chains in the presence of store brands
• The impacts of e-tailer's private label on the sales mode selection: from the perspectives of economic and environmental sustainability
• The shelf space and pricing strategies for a retailer-dominated supply chain with consignment based revenue sharing contracts

Cited in

(2)

• Can brand extension suppress low-quality competing products encroaching?
• Profitable pathways: unraveling sales strategies and collusion impact in e-tailer-manufacturer supply chains

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