Pages that link to "Item:Q1926777"
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The following pages link to Recent developments in dynamic advertising research (Q1926777):
Displayed 50 items.
- Defensive, offensive, and generic advertising in a Lanchester model with market growth (Q257022) (← links)
- Advertising and quality-dependent word-of-mouth in a contagion sales model (Q306328) (← links)
- Pulsation in a competitive model of advertising-firm's cost interaction (Q319898) (← links)
- Autonomous and advertising-dependent `word of mouth' under costly dynamic pricing (Q322786) (← links)
- Age-structured linear-state differential games (Q323328) (← links)
- Sustaining cooperation in a differential game of advertising goodwill accumulation (Q323332) (← links)
- Feedback Nash equilibrium for dynamic brand and channel advertising in dual channel supply chain (Q398669) (← links)
- Nerlove-Arrow: a new solution to an old problem (Q511976) (← links)
- Dynamic modeling of nontargeted and targeted advertising strategies in an oligopoly (Q520966) (← links)
- Inverted-U aggregate investment curves in a dynamic game of advertising (Q529719) (← links)
- When should a retailer invest in brand advertising? (Q723962) (← links)
- Oligopoly pricing and advertising in isoelastic adoption models (Q747902) (← links)
- Direct marketing of an event under hazards of customer saturation and forgetting (Q827282) (← links)
- The dynamic investment strategy of online advertising based on spillover effect in duopoly competition market (Q1616594) (← links)
- The optimal sequential information acquisition structure: a rational utility-maximizing perspective (Q1629762) (← links)
- Coordinating pricing and advertising decisions for supply chain under consignment contract in the dynamic setting (Q1632870) (← links)
- Accelerating the diffusion of innovations under mixed word of mouth through marketing-operations interaction (Q1639307) (← links)
- Predictive control of a production system that uses advertising (Q1640472) (← links)
- Joint stochastic dynamic pricing and advertising with time-dependent demand (Q1656475) (← links)
- Multiproduct multiperiod newsvendor problem with dynamic market efforts (Q1677739) (← links)
- New studies for general fractional financial models of awareness and trial advertising decisions (Q1694144) (← links)
- An analytical model of the relationship between product quality and advertising (Q1695043) (← links)
- The effects of herding and word of mouth in a two-period advertising signaling model (Q1711485) (← links)
- Effects of Internet sales promotion on a differential advertising model (Q1727292) (← links)
- Optimal pricing and advertising policies for a one-time entertainment event (Q1734565) (← links)
- Strategic rivalry for market share: a contest theory approach to dynamic advertising competition (Q1741174) (← links)
- Stochastic dynamic pricing and advertising in isoelastic oligopoly models (Q1751940) (← links)
- Quality effects in different advertising models -- an impulse control approach (Q1752153) (← links)
- Dynamics of an advertising competition model with sales promotion (Q2004784) (← links)
- Advertising, goodwill, and the Veblen effect (Q2029052) (← links)
- Modeling the impact of product quality on dynamic pricing and advertising policies (Q2178130) (← links)
- Competition in defensive and offensive advertising strategies in a segmented market (Q2198736) (← links)
- Cooperative advertising models in supply chain management: a review (Q2256163) (← links)
- Optimal dynamic marketing-mix policies for frequently purchased products and services versus consumer durable goods: a generalized analytic approach (Q2273930) (← links)
- Optimal acquisition and retention strategies in a duopoly model of competition (Q2282561) (← links)
- On the solution of a differential game of managing the investments in an advertising campaign (Q2284201) (← links)
- Optimal joint dynamic pricing, advertising and inventory control model for perishable items with psychic stock effect (Q2286978) (← links)
- Delayed effects of cooperative advertising in goodwill dynamics (Q2294294) (← links)
- Do charities spend more on their social programs when they cooperate than when they compete? (Q2294643) (← links)
- The effects of technological shocks in an optimal goodwill model with a random product life cycle (Q2334898) (← links)
- Optimal advertising and pricing in a class of general new-product adoption models (Q2355872) (← links)
- Stochastic competitive entries and dynamic pricing (Q2356104) (← links)
- Optimal double control problem for a PDE model of goodwill dynamics (Q2407988) (← links)
- Existence and uniqueness of optimal dynamic pricing and advertising controls without concavity (Q2417100) (← links)
- A survey of game-theoretic models of cooperative advertising (Q2514806) (← links)
- The existence of the solution to the control problem of advertising expenses with distributed lag (Q2627185) (← links)
- On modeling the advertising-operations interface under asymmetric competition (Q2629630) (← links)
- A dynamic advertising model with reference price effect (Q3194691) (← links)
- On Pure-Strategy Nash Equilibria in a Duopolistic Market Share Model (Q4968306) (← links)
- A Lanchester-Type Dynamic Game of Advertising and Pricing (Q5140351) (← links)