Integrated marketing communications in markets with uncertainty and competition
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Publication:2390548
DOI10.1016/j.automatica.2008.09.018zbMath1166.91319OpenAlexW3126045292MaRDI QIDQ2390548
Ashutosh Prasad, Suresh P. Sethi
Publication date: 23 July 2009
Published in: Automatica (Search for Journal in Brave)
Full work available at URL: https://doi.org/10.1016/j.automatica.2008.09.018
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